Canva
Really, Really Good Design

INFO
AGENCY: Stink Studios, London
INTERNAL TEAM: Canva Design Team
ROLE: Creative Director
YEAR: 2025
MARKET/S: UK

PRESS: LBB ONLINE, Trend Hunter, The Drum
description
Canva believes that every idea deserves to be seen. But in a world where brilliant ideas often go unnoticed without the right design, many small businesses get overlooked.

“Really, Really Good Design” is a UK campaign to show how Canva can transform the ordinary into the unforgettable. Using Debbie & Sons’ pickle-and-crisp sandwich shop as the hero, the campaign spans TV, OOH, social and even real-world partnerships — from branded templates to a limited-edition sandwich sold across the UK. A tongue-in-cheek demonstration of how great design can turn even the humblest idea into something unmissable.

30" EDIT | PRODCO : STINK | DIRECTOR : EOIN GLAISTER

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250 free sandwiches.
Gone in 20 minutes.


To bring Canva’s Really Really Good Design campaign to life, we teamed up with Sandwich Sandwich for a co-branded takeover; revamping their stores, rolling out a London sandwich van, and giving away crisp & pickle specials.

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HELLO@MJP.LOL

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