YEAR: 2018

MARKET/S: NL

Netflix
"Bright" Launch

AGENCY: Superheroes AMS
ROLE: Concept, Art-Direction

PRESS: PAROOL

Netflix wanted to create some buzz around their first blockbuster film "Bright". With a battle between light and dark (good and evil) being a core theme throughout the film, we decided to make a trailer that would brighten up those dark Amsterdam nights.

The 30m tall water projection was installed in the heart of Amsterdam, using both high powered projectors and lasers to project a tailor-made trailer on the darkest day of the year.

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Michael James Phillips

CREATIVE / ART DIRECTOR

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